This story is part of "What's Next," a series about business leaders' strategies for workplace productivity. This as-told-to essay is based on a conversation with Josh Campo, the CEO of the ad agency Razorfish. We're essentially an idea company — we come up with plans to solve a client's business challenge. The relevance of those ideas really dictate: Are we growing and winning more clients and doing more work? While there has been skepticism around that approach, it does provide for a better experience overall knowing people will be there.

---

Persons: Razorfish's Josh Campo, —, Josh Campo, that's, We're, Publicis, they're, we've, I'm, There's Organizations: Service, Taco Tuesday Locations: Razorfish